Last updated: October 10, 2026
This Privacy Policy explains how Smile Baby ("we", "us") collects, uses and protects your personal information when you visit smilebaby.in or buy from us.
1. Information we collect
- Order and contact details: name, phone number, email, shipping and billing address.
- Payment information: online payments are processed by our payment partners. We do not see or store your full card, UPI PIN or bank login details.
- Device and usage data: IP address, browser type, pages visited and similar information collected through cookies.
- Messages: information you share when you contact us by email, phone or WhatsApp.
2. How we use your information
- To process, ship and deliver your orders, and to confirm orders by call or WhatsApp.
- To provide customer support and handle returns, replacements and refunds.
- To prevent fraud and keep our website secure.
- To send order updates, and offers if you have agreed to receive them. You can opt out at any time.
- To improve our website and show relevant ads, using tools such as Meta (Facebook/Instagram) Pixel and analytics.
3. Sharing your information
We share information only as needed with: courier partners (to deliver your order), payment gateways (to process payments), Shopify (our website platform), and marketing and analytics providers. We do not sell your personal information. We may disclose information if required by law.
4. Cookies
We use cookies to keep your cart working, remember preferences, measure traffic and show relevant ads. You can disable cookies in your browser settings, but some features may not work.
5. Data security and retention
We use reasonable security measures to protect your data. We keep your information only as long as needed for orders, legal, tax and accounting requirements.
6. Your choices
You can ask us to access, correct or delete your personal information, or to stop marketing messages, by emailing contact@smilebaby.in.
7. Children
Our products are for babies, but our website is meant for use by adults. We do not knowingly collect personal information from children.
8. Grievance Officer
For any privacy concern, contact our Grievance Officer at contact@smilebaby.in or +91 87098 77815. We respond within 48 hours.
9. Changes
We may update this policy from time to time. The latest version will always be on this page.